Turner nitwits
I don’t often agree with the Herald’s editorials, but I think they’re right this time: Turner must pay for nitwit stunt.
OK, so when will the people of Boston see Ted Turner and his nitwit marketing gurus marched into federal court in handcuffs and leg irons?
Because that’s exactly what should happen. Oh sure, he’ll offer to write the check – and he damned well ought to be made to write a whopping big one for the resources wasted yesterday over his little guerrilla marketing campaign. But frankly that’s not nearly enough to make amends for the chaos caused here.
I understand that it’s “viral marketing,” but someone involved should have realized that blinking lights and loose wires attached to bridges will get noticed.
